LifeBeam is launching a Kickstarter campaign for a personal trainer that is driven by artificial intelligence.

Dubbed Vi, the assistant features AI embedded in your earphones and tells you what to do during your workout. If you are running behind your usual pace on a familiar run, for example, Vi will ask you politely if you want to speed it up. Or if your heart rate is getting too high, Vi will sense that and advise you to slow down. Vi may remind you of Scarlett Johanson’s AI voice in the film Her.

New York-based LifeBeam refers to such technology as “awareables,” and it believes they can be used across a variety of markets. This technology goes beyond the typical fitness wearable by providing real-time coaching based on a user’s own physiology.

Vi has aerospace-grade biosensors, Hi-Fi sound quality, an ergonomic design, and the ability to learn and grow with each user, the company says.

Launching today on Kickstarter, Vi is available to preorder for $199. The company, which previously raised $16 million in venture funding, is seeking a total Kickstarter crowdfunding campaign goal of $100,000.

LifeBeam has partnered with Harman Kardon to provide high-fidelity sound for Vi’s earbuds.

“The future of wearables is using AI to personalize our health and fitness in real time, and we created Vi to lead this new frontier,” said Omri Yoffe, CEO and cofounder of LifeBeam, in a statement. “By improving a person’ s awareness of their own behaviors, environment, and real-time physiology, Vi provides an inspiring and truly smarter workout experience. We call Vi an ‘ Awareable,’ as it’ s the first and only wearable with the power to actually be aware of a person’ s activity patterns and coach their behavior in real time.”

Awareables combine accurate biosensors with the processing power of AI and cloud-based data aggregation. This allows devices to motivate with real-time, in-the-moment feedback and coaching that is truly personalized based on a user’s physiology and training level.

Vi monitors heart rate and heart rate variability, motion, elevation, and other environmental sensors. Simultaneously, Vi interprets data to deliver actionable insights such as weight loss optimization, exhaustion level management, injury prevention, running technique, stress levels, adaptive training plans, and more, the company said.

With the Vi mobile app, users can review their short- and long-term performance and have ongoing communication with Vi through voice or text, even when not training.

Vi monitors your heart rate through earbud sensors.

Above: Vi monitors your heart rate through earbud sensors.

Image Credit: LifeBeam