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Mobile ad tech to 2017: App-centric, private markets, native ads, and closed loops

2014 has been an exciting year for mobile advertising. As more and more brands and agencies are starting to figure out mobile, standards are being created, benchmarks formed and best practices refined. However, the best is still ahead for mobile and the next two to three years will shape the future of the medium that will eventually rule them all.

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Send Anywhere tackles file sharing security

Following the recent spate of high profile security hacks online, confidence in being able to safely share private or confidential files via computer or mobile device seems at an all-time low. South Korea-based company Estmob may have an answer.

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Streaming games: Is a workable model in sight?

Games publishers are accustomed to selling individual games to consumers, and they’ve let that dictate pricing for streaming games. But with subscription models established by Netflix and others, will this ultimately win out in gaming too?