Innonvation ShowcaseThe upcoming CTIA Wireless conference, March 22-24 in Orlando, will focus attention on the innovators in wireless telecommunications. In a joint effort with The Telecom Council of Silicon Valley (the Council), the CTIA show floor will feature an “Innovation Showcase” where 25 young companies will be exhibiting their new products and services.

“What better way to ‘interpret innovation’ than to immerse yourself in it?”, said Council President Liz Kerton. “This Pavilion offers something important to both sides: for those seeking the entrepreneurs we’ve gathered them together in a densely packed area. For the innovators, the Pavilion helps them get the word out efficiently and meet the next round of funding and partnerships.”

Telecom suffered from slow innovation at the end of the 20th century. After getting surpassed in many ways by the IP sector and the Internet pace of innovation, telcos have started to understand that they need to move more swiftly. Furthermore, the last decade has taught the biggest companies that they cannot innovate at the same pace as startups and thus need to be much more realistic about outsourcing innovation, partnerships, and M&A. If NIH, or Not Invented Here, was a religion, it has proven to be a suicide cult. The surviving big companies now know they need the startups to survive.

The 25 companies in the Innovation Pavilion were selected from a pool of over 100 companies by members of the Council, including HTC, Qualcomm, SK Telecom, Sprint, Vodafone, and more. The bases of qualification were: innovation, momentum, viability, and management. You can see all the early-stage companies at the Pavilion located at Booth 4290, or as they present on the main stage 3/22 12:30-3pm and 3/23 3-5pm.

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