SAN FRANCISCO, Calif. — A group of venture capital and tech company execs chose Alfred as the winner of TechCrunch’s “Startup Battlefield” contest here at the TechCrunch Disrupt conference.
Alfred is a subscription-based service that provides people to do basic tasks for you, like picking up dry cleaning, doing laundry, getting groceries, going to the pharmacy, cleaning the house, and a lot of other tedious and/or time consuming tasks.
The service might also subcontract with services like Washio (for laundry), Task Rabbit (for random tasks), or Instacart (for groceries).
A software layer that runs on top of the service learns your weekly routine as you go along, so it knows when tasks should be completed. “Alfred Club” costs $25 per week or $99 per month.
Alfred won TechCrunch’s “Disrupt Cup” and $50,000 in cash.
The judges included Roelof Botha (Sequoia Capital), David Lee (SV Angel), John Lilly (Greylock Partners), Marissa Mayer (Yahoo), Keith Rabois (Khosla Ventures), and Kevin Rose (North, Google Ventures).
The runner-up here was Shipstr, a service that arranges and tracks international shipping for businesses.
A total of 26 startups pitched their businesses onstage at Disrupt.