We’re excited to announce that Laura Holliday, recently-named CMO of Zola, will be a featured speaker at GrowthBeat Summit in Boston June 1 and 2. Holliday is the online wedding registry’s first CMO since it burst onto the scene just 19 months ago intending to shake up the wedding registry business.
Before joining Zola in March, Holliday held the CMO position at Rent the Runway, preceded by senior marketing roles at J. Crew, Polo Ralph Lauren, and Williams-Sonoma. Holding the responsibility for growth at Zola, Holliday oversees all of the company’s brand marketing, acquisition, CRM, social media, and public relations.
GrowthBeat Summit is invitation-only event for CMO level marketers. It’s a rare chance to open up frankly with peers, collaborate, be challenged, and come away with new inspiration about your greatest challenges and opportunities.
Request your personal invitation to GrowthBeat Summit here.
Some of the other speakers at GrowthBeat Summit
Brian Harrington, EVP and CMO of Zipcar As Zipcar's chief marketing officer, Brian oversees all efforts in member acquisition and engagement, global partnerships, public relations, and building the company's global brand. Prior to Zipcar, Brian held leadership roles at Boathouse, a brand communications agency, and I’m in!, a leisure travel website that he co-founded. He was a member of the founding executive teams of Upromise and Connection to eBay, and has held senior roles at EF Education. Earlier in his career, he worked in global marketing for Sheraton Hotels and for Hill Holliday Advertising.
Lynn Vojvodich, EVP and CMO of SalesforceVojvodich joined Salesforce in 2013 and has been very vocal about the need for change in a marketing world that is inextricably fused with technology. Speaking with McKinsey at the end of last year, she said, "As a CMO, if you're not an agent of change -- constantly innovating, constantly changing, constantly pushing the boundaries -- then you're working at a company that will be obsolete in five to ten years."
Peter Hamilton, CEO and Partner at mobile attribution analytics company TUNETUNE works with some of the biggest leaders in the mobile-first space including Uber and Spotify. Just as Salesforce led the charge in SaaS, TUNE is setting the course for the way marketers use data to connect with customers in a multi-device universe.
Michael Williams, chief marketing officer for The Grand Prix of America, Formula 1 Williams faces the challenge of bringing awareness to a sporting event that has never been hosted in America, but instead has been seen for 60 years as exclusively international. The intent is to bring the Formula 1 race to New York in June 2016.
Scott Brinker, Cofounder and CTO of ion interactive (And the prolific blogger behind chiefmartech.com.) In his annual tracking of martech, Brinker found that the marketing technology landscape in 2015 includes 1,876 vendors across 43 categories. That's not only an astonishing number in its own right, but it's nearly doubled in just the one year since Scott Brinker last compiled the list.
John Kennedy, CMO of XeroxAppointed to Xerox last July, Kennedy previously was VP of marketing for IBM Global Business Services. Last year, he was recognized by the CMO Club with a Marketing Innovation Award "based on a marketing executive's demonstrated leadership in creating an innovative marketing environment that changes the game for ROI, customer engagement, and/or for the industry."
Deena Bahri, CMO for Birchbox Bahri leads growth for the successful subscription service that delivers personalized boxes of beauty, grooming, and lifestyle products on a monthly basis. Last year the company was valued at $485 million with 800,000 subscribers. Bahri has talked openly about how essential data is to the success of the company. Prior to joining Birchbox in 2011, Bahri was senior director of marketing at Gilt, another e-commerce shopping destination.