We invite only 180 executives to the Summit (you can apply to attend here). It's designed to be an intimate experience where executives exchange strategies around some of the hottest trends in mobile -- at a time when brands are having to move quickly to embrace instantaneous distribution. The goal is to make the Summit the best insider event, and an independent one free from influence from specific vendors or platform owners.

Leading vendors will be there, but we try to invite brands and other independent app owners to create the best mix possible.

Working sessions go into depth on specific topic areas, and cocktail receptions make sure the networking juices flow.

Topics include the following:

  • User acquisition
  • Designing the user experience
  • Messaging and video
  • Mobile marketing automation
  • Targeting your marketing
  • How to build your mobile marketing team
  • How to orient entire organization around mobile
  • M-commerce and online-offline convergence
  • Nurturing existing users
  • Harnessing data for mobile engagement
  • Mobile advertising attribution
  • Predicting and measuring
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