Loyalty rewards and marketing automation company Flok said today that its app and web platform will now let small business owners create their own chatbots.

Flok artificial intelligence already automates chat with customers who have the Flok app when they're inside the store or to encourage return visits.

Flok bots can help a business do things like send push notifications, suggest an online review, or share perks with loyal customers. A business owner can choose to jump in and take over a conversation with a customer if Flok's artificial intelligence suggests they do so.