The internet media company Travelzoo is launching Travelzoo Meta, a way for travelers to experience travel in the metaverse.
After months of preparation, Travelzoo Meta is the company’s effort to create the future of travel. Travelzoo Meta is a members-only service offering groundbreaking metaverse travel experiences, and the company is offering access to its first million founding members.
Travelzoo Meta’s experiences are intended to allow its members to explore hard-to-reach corners of the world, like summiting Mount Everest, or travel back in time—to Ancient Rome, perhaps. They can also discover new spaces beyond imagination. All this is possible using a mobile or desktop device and a simple browser. Travelzoo Meta members can use their existing device as a portal to a whole new dimension, the company said.
With sign-ups now open, Travelzoo Meta invites those who share a vision of a world that ebbs and flows as far as the mind wanders to become founding members.
Each Founding Member will be entitled to one of the world’s first personality-based, emotionally driven Travel Companions (in the form of non-fungible tokens, or NFTs). To match their personal metaverse travel style, founding members will be invited to pick their one-of-a-kind Travel Companion from an interactive gallery of one million unique NFTs.
No two Travel Companions are the same. Once a founding member claims their special Travel Companion, no one else can travel with it in the Metaverse.
Represented as fantastical animals, the Travel Companions signify a world with no limitations, cages, bars, or borders. They encourage a freedom to enjoy a life of adventure brimming with extraordinary experiences, the company said.
“Travelzoo Meta is the future of travel,” said Arveena Ahluwalia, general manager of Travelzoo Meta, in a statement. “Not only does it remove limitations of physical ability and imagination, but it also allows us to bring people closer together through shared experiences.”
Social connection is one of the largest drivers of interest in the Metaverse, according to a study by global consulting firm McKinsey & Company. Travelzoo Meta members will be able to share experiences alongside their loved ones—no matter where in the world they are—or make new connections with like-minded travelers.
Travelzoo Meta founding members will not just be the first to experience the future of travel in the Metaverse; they also get to shape it. Founding members can test beta experiences and share their feedback, contributing to how future Metaverse travel experiences are imagined.
VentureBeat's mission is to be a digital town square for technical decision-makers to gain knowledge about transformative enterprise technology and transact. Discover our Briefings.