Apple just unveiled its new music streaming service, Apple Music, and Spotify's Daniel Ek has this to say:
Already, the tweet's been pulled.
Apple's new music service competes directly with Spotify's service and even comes at the same price point: $9.99 a month. Ek's reaction is understandable, as Apple's new service rides the music streaming wave that Spotify arguably created.
For fun, here's more from Ek's Twitter timeline.
This isn't the first time Spotify's employees have expressed disdain over their competitors; in April a handful of Spotify designers took to Twitter to complain about Tidal's alarmingly familiar design.