Business

Everything Apple announced at WWDC, in 2 minutes

NOTE: GrowthBeat -- VentureBeat's provocative new marketing-tech event -- is a week away! We've gathered the best and brightest to explore the data, apps, and science of successful marketing. Get the full scoop here, and grab your tickets while they last.

Missed Apple’s developer conference yesterday? Here’s everything you need to know, packed into a two-minute video.

Although OS X Yosemite and iOS 8 ran the show at Apple’s World Wide Developers Conference (WWDC), the company’s latest attempts to one-up Google and its new efforts in health are equally intriguing. Instead of sitting through a two-hour keynote, kick back for two minutes and watch the highlights:

The video above falls short, however, in delivering on the very point of the conference: developers.

Apple announced numerous developer-centric initiatives, including Metal, a new platform technology for game developers; Cloudkit, a toolkit that allows developers to take advantage of iCloud storage; and Swift, a new programming language for OS X & iOS.

For all of VentureBeat’s WWDC coverage, click here.

More about the companies and people from this article:

Apple designs and markets consumer electronics, computer software, and personal computers. The company's best-known hardware products include the Macintosh line of computers, the iPod, the iPhone and the iPad. Apple software includes t... read more »

Powered by VBProfiles


We're studying digital marketing compensation: how much companies pay CMOs, CDOs, VPs of marketing, and more, with ChiefDigitalOfficer. Help us out by filling out the survey, and we'll share the results with you.
24 comments
Daugilas Kakaras
Daugilas Kakaras

Andrey, thats what I mean. It even has Beijing's Apple store on to cover :)

Omni Jacala
Omni Jacala

I feel like this leaves out a lot of the more interesting stuff.

Eldar Ra
Eldar Ra

nothing new, they want u to buy Macs more

Filip Boo
Filip Boo

Yeah I think the focus was more on useability and cross compatibility between iOS 8 and OSX Moustafa. I watched the keynote live lol

Moustafa Awada
Moustafa Awada

Yeh I was impressed by that, I was expecting a few more features tho. Filip Boo

Filip Boo
Filip Boo

Moustafa I like the bit where they speak about the "smart home"

Damian Cox
Damian Cox

Lame! If you were an apple fan you'd watch the whole thing! Was a good rough cap of the presentation though for the non fans!

Brad Morton
Brad Morton

Could just look up features of Android from version 1.5 through to 3 for about half the new iOS features ;)

Hally Barnster
Hally Barnster

Their pitches remind me more and more of late night infomercials.... 

Jose Murga
Jose Murga

Thumbs up to the Health app and the Mac phone, the rest is mezzo mezzo

Jim Wolfson
Jim Wolfson

Predictive typing - wow!  Just like I've had on my BlackBerry Z10 for a year and a half.

Way to go, iCult.  You'll get caught up, eventually.

Charles Mendoza
Charles Mendoza

That's it. Doesn't android have these features already?

Wendy Sue Buckleman
Wendy Sue Buckleman

Apple is for people with something else to do but fix windows all day.

Chris Tweten
Chris Tweten

Lazy Apple fans? Kinda redundant, don't you think?