NOTE: GrowthBeat -- VentureBeat's provocative new marketing-tech event -- is a week away! We've gathered the best and brightest to explore the data, apps, and science of successful marketing. Get the full scoop here, and grab your tickets while they last.
Updated at 3:10 p.m. Pacific with comment from Airbnb and Automation Everywhere.
Influential German designer Erik Spiekermann just noticed something interesting about Airbnb’s new logo.
In some ways, this curvy letter A resembles the A logo of an 11-year-old IT automation company called Automation Anywhere.
Spiekermann tweeted about his observation and incited plenty of commentary.
Airbnb and Automation Anywhere sent this joint statement to VentureBeat:
In early 2014 both Airbnb and Automation Anywhere began use of new logos that, by coincidence, have similar designs. Airbnb and Automation Anywhere are working cooperatively to address this issue, and Automation Anywhere is in the process of transitioning to a new logo design that is not similar to the Airbnb logo.
The company unveiled a whole new look today, reflecting its plans to grow and add services.
Founded in August 2008 and based in San Francisco, California, Airbnb is a community marketplace for people to list, discover, and book unique spaces around the world online or from an iPhone device. Whether the available space is a ca... read more »
Powered by VBProfiles