Kleiner Perkins, one of the Silicon Valley’s better known firms, has co-led an investment in Beverly Hills ticket company RazorGator (we write rarely about non-Silicon Valley companies, about as rare, in fact, as Kleiner Perkins’ investments outside the valley).
Gee, we’re thinking, that’s a lot of money for an online sold-out ticket vendor. We can’t imagine the technology is all that deep. So looks like the $26 million will be spent on aggressive marketing. There is competition, from StubHub Inc, eBay and Craigslist, notes VentureWire (sub req). Kleiner’s Russ Siegelman will take a board, giving him a chance to head south occasionally — perhaps timed for sold-out Lakers games? (Gotta be good discounts based on how they’ve played recently.)