WebVisible, a company that focuses on interactive advertising in local markets, said it has received $12 million in second round of funding.
The Irvine, Calif. company offers a software that manages interactive advertising campaigns for small-to-medium-sized businesses.
It can track a consumer’s location apparently because it partners with companies that have cookies and other information that provides it with that information, including Yahoo, MSN, Ask, Local.com, Voicestar, eStara, Telmetrics, Blue Lithium, Advertising.com, ValueClick, and Looksmart.
WebVisible then partners with companies like AT&T, British Telecom, Yellow Pages Group of Canada, Earthlink, and The McClatchy Company, among others — which sell Webvisible’s advertising product to their local business customers trying to reach consumers in their geographical area.
VentureBeatVentureBeat's mission is to be a digital town square for technical decision-makers to gain knowledge about transformative technology and transact. Our site delivers essential information on data technologies and strategies to guide you as you lead your organizations. We invite you to become a member of our community, to access:
- up-to-date information on the subjects of interest to you
- our newsletters
- gated thought-leader content and discounted access to our prized events, such as Transform 2021: Learn More
- networking features, and more