spike-logo.gifSpikeSource, a startup that helps companies build, test and integrate software, is partnering with Intel to launch the SpikeSource Solutions Factory Platform. For SpikeSource, it’s a big strategy change — instead of partnering with independent software vendors, the startup will now provide its technology to major players like Intel so they can certify products in their ISV networks.

The new platform could catapult SpikeSource into the big leagues. When SpikeSource launches a new product, it normally signs up around 30 ISV customers, says Dominic Sartorio, SpikeSource’s senior director of product management. With the Intel deal, the Redwood City, Calif.-based startup hopes to reach 200 customers in the next few months, then hold a bigger launch and reach out to the full pool of 12,000 ISVs that’s already registered with Intel.

To help SpikeSource meet the increased demand, the company has raised a new round of funding. Intel’s investment branch Intel Capital contributed $10 million, while Kleiner Perkins, Fidelity Ventures, CMEA Ventures and DAG Ventures — who are all prior investors — also contributed undisclosed amounts.

Sartorio says SpikeSource’s platform allows ISVs (namely, companies making software, usually niche software) to assemble, test, package and update their products automatically. It combines the different offerings that SpikeSource has developed since it was founded in 2003, and creates a single package that Intel — and, eventually, other big vendors — can use to give its seal of approval to new software.

Each of the platform’s components (security, inventory, updating, etc.) faces real competition, but Sartorio says SpikeSource is the first company to bring everything together in a commercial product. The only real competitors are do-it-yourself, in-house solutions developed by big tech companies, he says.

The new approach should help software vendors to get their products to market, because the platform makes it easy for them to use Intel’s branding and distribution network. Sartorio hopes to eventually sell the platform to enterprise IT departments and to the developer community as well, although the company is still figuring out the details.

SpikeSource first made a name for itself as an open source company, but the new platform is compatible with proprietary and hybrid software, Sartorio says. At the same time, it still serves open source developers, and parts of the platform are open source too.

The startup has a high-profile chief executive — Kim Polese, who was the original product manager of Java, and who was declared “the web’s 1997 It Girl” by Time Magazine.

Read our previous coverage of the company here.

This new funding should be SpikeSource’s last before it becomes profitable or makes an exit, Sartorio says.

[This article is expanded from a VentureBeat Wire story posted earlier today.]