Stealthy 33Across, a startup that uses an algorithm to identify which online users are the most influential of others' behavior, announced that it has raised $750,000 of an expected $1.5 million in second-round funding, according to peHUB. The New York-based company, which also lets its clients target messages to these users, says its platform "enables performance and brand marketers to activate the social web."

First Round Capital has led the round so far.