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Google’s Marissa Mayer came prepared with some juicy mobile stats at the TechCrunch Disrupt conference in New York City today.
She revealed that Google Maps on mobile devices has just recently surpassed 200 million installs, accounting for 40 percent of Maps’ usage. Mayer predicts that by June, mobile devices will account for the majority of Google Maps usage.
It certainly makes sense for mobile to dominate Google Maps usage. With pretty much every smartphone packing in GPS capabilities, fast and accurate map applications are essential. Google Maps for mobile is Android-only at this point (Apple has developed its own Google Maps app for the iPhone and iPad) and is currently the best mobile map app available, with features like 3D buildings that would even cause iPhone owners to be jealous.
Mayer also said that 20 percent of Google searches are focused on local information, and that’s doubly true for mobile searches, where 40 percent of searches are about local information.
We’ll be exploring the most disruptive mobile trends at our fourth annual MobileBeat 2011 conference, on July 12-13 at the Palace Hotel in San Francisco. It will focus on the rise of 4G and how it delivers the promise of true mobile computing. We’re also accepting entries for our mobile startup competition at the show. MobileBeat is co-located with our GamesBeat 2011 conference this year. To register, click on this link. Sponsors can message us at firstname.lastname@example.org.
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