Ticketing giant StubHub, owned by eBay, has acquired local event-discovery and promotion service Zvents, according to eBay’s internal employee blog eBayInk. Exact terms of the deal were not disclosed.
Zvents, founded in 2005, lets users to find out what events are going on locally, and also helps advertisers promote those events to gain better attendance.
With more than 600,000 current event listings at any given time, Zvent will drastically increase StubHub’s own event listings database, which contains around 30,000 events.
Media and entertainment strategy advisors MESA advised Zvents on the deal.