Cloud startup Aryaka raised $25 million to help companies operate more efficiently by speeding up internet processes. This service is called WAN Optimization, and enables data exchange, communication, and applications to function harder, better, faster, stronger [cue Kanye].

Aryaka has a global network of data servers and its technology compresses data so it transmits faster. CEO and Founder Ajit Gupta compared internet traffic to vehicle traffic when describing the product.

“If you want to put more cars to run on the highway, you build ramps so the cars can move faster,” said Gupta. “You can choose to pass slow cars, or change the shape and structure of your vehicle so it can maneuver better.”

The greater efficiency and higher performance in internet operations translates into greater productivity, which could mean higher revenues. As cutting unnecessary costs is a major consideration for businesses, Aryaka has been able to bring in more than 60 global customers across six continents since it launched 18 months ago, and has facilitated 1 billion connections. Customers span multiple industries, including technology, manufacturing, engineering, architecture, and media.

The latest funding round was oversubscribed, and led by InterWest Partners with participation from Presidio Ventures and existing investors Nexus Venture PartnersTrinity Ventures and Mohr Davidow Ventures. It follows two previous funding rounds of $14 million in initial investment and $15 million a second round.

Aryaka is based in Milpitas, California with offices in India. Read the full press release.