march madnessMarch is off to quite the start(up). Funding Daily comes to you today from the Launch festival, a three-day stealthy startup launch extravaganza where 50 new companies present on stage as 250 more battle it out in the demo pit. These startups are raising real and mock money today, using Launch’s app that simulates crowdfunding in real time. The companies below are a little further down the road in terms of their funding.

For more funding news as it happens, subscribe to our Deals Channel feed. You can also follow VentureBeat on Twitter, @venturebeat, to view funding news as it’s published.

Pathbrite lights up (again) with $4M in follow-on funding

Pathbrite closed $4 million in follow-on funding, bringing its total capital raised to $8 million. Pathbrite is an “education portfolio platform.” Students on Pathbrite create interactive portfolios with their professional and personal achievements. Educators use the technology to track student activity outside of “bubble tests” to create a more holistic view of their progress. Testing company ACT is leading the additional financing, with participation from ReThink Education, which led PathBrite’s initial round in June.

GoEuro gets going with $4M seed round

Travel company GoEuro has raised $4 million led by Battery Ventures and Jasso Plattner Ventures. This Berlin startup offers a “multimode” trail search platform for Europe that compares and combines all types of transportation, including air, rail, bus, and car rental office, providing a comparative view pricing and online booking. Figuring out how to get from point A to point B is not always easy while traveling, and Battery Ventures has made a number of investments in the travel space.

LockerDome opens to reveal funding, not smelly jerseys   

LockerDome is “a social media platform for your sports life.” Today, it announced that it has completed a $6 million round of financing. LockerDome has more than 1,500 “networks” of professional athletes, brands, media personalities, and other sports properties. Their published content attracts 10 million monthly unique visitors to LockerDome, who join and participate in interest-specific sporting communities. Cultivation Capital Growth Fund, which was founded by Square cofounder Jim McKelvey, led this round. Other participants include the St. Louis Cardinals president and part owner William DeWitt III and NHL player Chris Pronger (while he’s still a Philadelphia Flyer, he may never play again due to concussions). LockerDome is based in St. Louis. Read the press release.

PeopleMatter works hard for the money 

PeopleMatter, which provides a platform for human resources teams to manage hourly workers, has raised $19 million. PeopleMatter’s software has tools for hiring, tracking, training, scheduling, and so on, and it’s specifically designed for employers in the service-industry, like restaurants and hotels. Current clients include Ruby Tuesday, Brueggers, and franchise locations of chains like Domino’s and Taco Bell. Scale Venture Partners led this round, with Intersouth Partners, Morgenthaler Ventures, Harbert Venture Partners, Noro-Moseley Parnters, C&B Capital, and Silicon Valley Bank participating. PeopleMatter has raised $47 million to date.

Sophia Search finds $3.7M
San Jose-based Sophia Search locked down a $3.7 million sum for its first institutional round of funding. The startup does semantic content analysis; in human terms, this means it crunches massive amounts of data from web pages to make it easier for brands and publishers to serve you relevant ads. More relevant means less annoying, which in turn means higher click-through rates and more money for everyone. Hooray! The funding was led by Atlantic Bridge, a tech fund with offices in Silicon Valley, Dublin, and London.
Photo credit: dannyb/Flickr
Sign up for Funding Daily: Get the latest news in your inbox every weekday.