The London-headquartered company is best known for its mobile app that lets users identify songs playing in the background simply by holding their phone up to the audio — it has more than 100 million users globally. Funded to the tune of $125 million, Shazam has a history of branching out into other media realms, including TV.
In its quest to become a more holistic app for music fans, the company introduced its verified artists initiative with 30 artists back in June, kicking off with big names such as One Direction, David Guetta, Sam Smith, and Alicia Keys. The feature lets fans follow their favorite artists to see what they are “Shazaming,” letting anyone get a glimpse into what music musicians are listening to.
Now, with 1.4 billion followers in total across the initial arsenal of artists, anyone can apply to become a verified artist.