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Shazam is the latest tech company to embrace iMessage, as the music-recognition service arrives in Apple’s newest App Store.

Shazam for iMessage

Above: Shazam for iMessage

Apple launched its new iMessage App Store as part of the iOS 10 rollout last month, letting developers build services tailored specifically for Apple’s messaging app. A number of big-name brands were onboard for the initial launch, including Evernote, OpenTable, Yelp, JibJab, Words with Friends, Square Cash, Citymapper, Giphy, and IMDb.

Shazam is known for its app that lets you identify songs playing in the background, and the company recently announced one billion app downloads across the board and revealed that it is now profitable. Last week, Shazam followed another emerging trend by launching a new “Lite” version of its Android app, aimed at those in emerging markets.

Now, with the latest version of Shazam for iOS that launched last week, iMessage users can tap to detect a song directly from within iMessage. The result will appear in the “compose window,” where users can add a message before sending. The resulting message can be tapped by either party to view the artwork and see contextual data, such as how many Shazams the song has had. It also provides the opportunity to access the song in Apple Music and iTunes.




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