Marketing
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Analysis
Did Nest just photoshop Simone de Beauvoir? And why?
Lightspeed Venture Partners leads $7 million investment in People.ai’s sales analytics tool
Guest
PlayStation tops ranking of the game industry’s most-watched TV ads
Soulmates.ai launches to help brands find compatible influencers using AI
Google launches Data GIF Maker to help storytellers convey information through animations
AppsFlyer helps mobile advertisers beat back ad fraud via machine learning
Exclusive
App Samurai launches to help startups take a stab at user acquisition
B2B targeted marketing platform Demandbase raises $65 million
VB Live
How Ancestry.com gets users to pick the right subscription option (VB Live)
Twilio’s Proxy API connects people anonymously
Samsung’s new Gear 360 camera costs $229 and goes on sale in the U.S. on May 25
Quiqup, the Postmates of London, raises $26 million to grow its on-demand logistics platform
Guest
Consultancies are taking out ad agencies … and upending ad-tech and mar-tech
Twitter created an ad format to put bots in your DMs
Kristian Segerstrale, maniacal laughter, and what Google I/O means for marketers – VB Engage
Microsoft launches new Surface Pro with LTE, starting at $799 and shipping globally on June 15
Microsoft is helping restaurants cook up their own bots
The future of mobile game monetization
Instagram gives brands and celebrities up to 400% more engagement than Facebook, according to Socialbakers
Salesforce beats estimates with Q1 deferred revenue growth of 26%
Opinion
Can we just call them apps?
Social Native raises $8 million for user-created advertisements
Google gives developers more monetization options with Payment API, redesigned AdMob, and Play store ads
DoorDash sees 25% lift from AI recommendations
How to watch Google I/O 2017
VB Insight
29.1 million Americans still don’t buy stuff on their smartphone
WordPress.com begins testing first TV ads in 6 markets
Analysis
