Kamua’s AI-powered editor helps marketers embrace vertical video

Paul Sawers November 27, 2020 11:29 AM

Glue raises $8 million to automate customer loyalty programs

Kyle Wiggers November 24, 2020 6:00 AM

AppsFlyer raises funding from Salesforce Ventures at $2 billion valuation

Dean Takahashi November 24, 2020 5:00 AM

Salesforce’s Einstein platform is now serving over 80 billion predictions per day

Kyle Wiggers November 24, 2020 5:00 AM

Guest

PlayStation is the Energizer Bunny of the game industry TV ads

Eleanor Semeraro, iSpot.tv November 21, 2020 6:16 AM

VB Live on Wednesday, December 2nd at 10:00AM PST

How data is making game creative perform more powerfully than ever (VB Live)

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VB Live

Regardless of genre, in-game ads are building revenue and increasing retention (VB Live)

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Chrome 87 brings tab throttling, Occlusion Tracking on Windows, back/forward cache on Android

Emil Protalinski November 17, 2020 11:17 AM

AppsFlyer: 37% of marketers are clueless on Apple’s IDFA change

Dean Takahashi November 17, 2020 10:42 AM

Firefox 83 arrives with HTTPS-Only Mode and faster performance

Emil Protalinski November 17, 2020 6:00 AM

YellowHead: Advertisers get 3 seconds to grab attention in a social casino game

Dean Takahashi November 17, 2020 3:00 AM

VB Lab Insights

Q&A with Zynga and GSN Games: Accelerating growth with app bidding

Wai Quai Chong, Facebook Audience Network November 16, 2020 7:50 AM

Guest

Pandorabots’ Bot Battle highlights lack of industrywide metrics for open domain AI

Anna Tong November 13, 2020 4:59 AM

Google’s critics and rivals call for swift EU antitrust action

Reuters November 12, 2020 1:40 AM

VB Live

Understanding signals around product quality — and the role of automation (VB Live)

VB Staff November 11, 2020 7:50 AM

Hopin raises $125 million at $2.1 billion valuation as virtual events become the norm

Paul Sawers November 10, 2020 4:30 AM

VB Live

In-game ad revenue will reach $56B in 2024, but getting your share depends on genre (VB Live)

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Mobile ad monetization firm Vungle appoints Jeremy Bondy as CEO

Dean Takahashi November 9, 2020 6:00 AM

Exclusive

Kochava acquires database firm Thalamus to connect ad buyers and vendors

Dean Takahashi November 9, 2020 5:30 AM

Guest

Game industry TV ad spend drops nearly 30% from September to October

Eleanor Semeraro, iSpot.tv November 7, 2020 8:45 AM

Guest

Reimagining a more equitable sharing economy in the post-COVID-19 world

Michael Anderson, Stache November 7, 2020 6:16 AM

VB Live on Wednesday, December 2nd at 10:00AM PST

New data analysis tools are amping up game UA creative testing (VB Live)

VB Staff November 6, 2020 4:10 AM

Analysis

Apple’s Intel-ARM pivot could be a huge Mac moment or blown opportunity

Jeremy Horwitz November 5, 2020 1:45 PM

Analysis

Hands-on: Amazon Fresh grocery stores tease brick-and-mortar retail’s future

Jeremy Horwitz October 30, 2020 1:20 PM

Twitter Q3 2020 revenue smashes estimates with $936 million as user growth slows

Paul Sawers October 29, 2020 1:38 PM

Facebook beats analyst estimates for Q3 2020 revenue despite ad boycotts

Reuters October 29, 2020 1:38 PM

Google parent Alphabet returns to sales growth in Q3 2020 as advertising recovers from the pandemic

Reuters October 29, 2020 1:29 PM

Guest

How TikTok’s unique mix of social and broadcast media techniques sets it apart

Anupam Gupta, Mediaocean October 28, 2020 3:01 PM

Google Search rivals urge EU to revisit Android antitrust case

Paul Sawers October 27, 2020 7:00 AM

Feature

How Hubilo pivoted from physical to virtual events in 20 days (and nabbed big-name backers)

Paul Sawers October 26, 2020 11:09 AM

VB Lab Insights

Q&A with Ludia: How top developers are balancing IAP+IAA

Heath Schindler, Facebook Audience Network October 26, 2020 7:50 AM

Guest

NFL sacks all comers as video games’ best source of ad impressions

Eleanor Semeraro, iSpot.tv October 25, 2020 6:16 AM

Unity promises initial OpenXR platform support by the end of 2020

Jeremy Horwitz October 23, 2020 12:12 PM

Artificial intelligence and the antitrust case against Google

Khari Johnson October 21, 2020 12:59 PM

VB Event

GamesBeat and Facebook partner on the next big gaming event

VB Staff October 21, 2020 7:15 AM

Analysis

Mozilla rightly fears ‘collateral damage’ in Google antitrust case

Paul Sawers October 21, 2020 6:03 AM

Syte raises $40 million to bring visual search to online retailers

Paul Sawers October 21, 2020 6:00 AM

Snap shares jump 23% as Snapchat user growth and revenue beat estimates

Reuters October 21, 2020 1:51 AM

Guest

Recognizing data points that signal trends for the future of business post-pandemic

Tim O'Reilly, O'Reilly Media October 17, 2020 6:16 AM

Opinion

ProBeat: Shame on tech companies that don’t give employees time off to vote

Emil Protalinski October 16, 2020 10:30 AM