Griffin Parry, m3ter

DataDecisionMakers Author

Griffin and his co-founder John Griffin started m3ter after building and selling a backend-as-a-service company to AWS. The experience brought the challenges and opportunities surrounding usage-based pricing into sharp focus, inspiring them to found m3ter, an intelligent metering and pricing engine for SaaS businesses. Earlier in his career, Griffin held senior digital strategy and transformation roles at major UK media companies.

A SaaS leader’s guide to pricing in 2023

SaaS companies are heading into 2023 in ‘hard mode’. All the evidence points to another tough year for the economy. Funding will be difficult to access, and with many businesses tightening their belts, growth won’t be easy for SaaS companies that will find every new customer that much harder to win. 

Griffin Parry, m3ter