Roberto Santellana, Verizon Creative Marketing Group

Guest author

Roberto Santellana is the senior managing director for digital creative and technology at Verizon Creative Marketing Group. He is a creative and innovation leader with 20-plus years shaping brand storytelling at scale. At Verizon, he drives digital transformation through creativity, tech, and data. He’s led top-tier teams at Saatchi, McCann, and Blast Radius, delivering award-winning work for Levi’s, Microsoft, USAA and Starbucks.